Question 1

How long should a blog post be?

Accepted Answer

1,500-2,500 words for standard SEO-focused posts. 800-1,200 for answer/FAQ pages. 2,500-4,000 for comprehensive pillar guides. Match length to the depth required to fully answer the searcher's question.

Question 2

What's a good reading time for blog posts?

Accepted Answer

6-8 minutes (1,500-2,000 words) is the sweet spot for engagement. Posts under 3 minutes may not provide enough depth to rank. Posts over 12 minutes risk losing readers unless the topic demands it.

Question 3

What Flesch reading ease score should I target?

Accepted Answer

60-70 for general audiences (plain English). 50-60 for professional/B2B content. Below 50 is too academic for most web content. Above 80 may be too simplistic for expert audiences.

Word Count, Reading Time & Readability

Questions? Answers.

Every piece, optimized for length and readability.